Maksym Dovhan

2016

Sport Guide

Geo DiscoveryFitnessResponsive WebMarketplaceB2BB2C

A responsive web platform for discovering gyms, exploring locations, and connecting customers with sports clubs.

Role

UX/UI Designer

Platforms

Web, Mobile Web

Duration

8 days

Scope

UX Structure & Flows, Wireframes, Responsive Web Design, UI Design, Visual Style, Prototyping, Interaction Design

About the Project

Sport Guide was a geo-based web platform for discovering gyms and sports clubs across Ukrainian cities. The product supported both customers and gym managers. Users could browse clubs on a map, view gym details, pricing, photos, and contact information, while managers could publish and update club information and promotetheir services.

Challenge

Create a web experience that made it easy to discover gyms by location while also giving club managers a practical way to present and promote their businesses. The product needed to work across desktop and mobile, combining map-based discovery, detailed club information, subscriptions, and contact flows in one responsive system.

Approach

I worked on the UX structure, wireframes, responsive layouts, UI design, visual style, prototyping, and interaction design. The experience was organized around two connected sides: customers could search and compare gyms, while managers could provide information, publish content, and receive inquiries from potential customers.

Outcome

The final product connected geo-based gym discovery, club information, responsive web layouts, and customer-to-gym contact flows within one web platform. It supported both customer discovery and manager-side promotion across desktop and mobile experiences.

Discovering gyms by location

Product Overview

Discovering gyms by location

Sport Guide was designed as a geo-based directory for discovering gyms and sports clubs. Users could browse locations on a map, open club pages, review pricing and contact details, and explore available facilities from desktop or mobile.

Wireframes

From structure to wireframes

The early design work focused on defining the main discovery flow, content hierarchy, and relationships between gym listings, maps, and detailed club pages. Initial sketches were then translated into wireframes before moving into responsive interface design.

From structure to wireframes
Finding the right gym

Customer Experience

Finding the right gym

Customers could choose a city, browse gyms on the map, open detailed club pages, and review practical information such as pricing, location, contact details, and available services. The responsive mobile experience kept the same core discovery flow available on smaller screens.

Sport Guide

Responsive desktop and mobile layouts for gym discovery, club details, subscriptions, and customer inquiries.

Promoting and managing a gym

Manager Experience

Promoting and managing a gym

Gym managers could present their club information, publish updates with photos or videos, and provide customers with current contact and service information. The platform connected discovery with a direct path for potential customers to contact the gym.

Outcome

A shared platform for discovery and promotion

The final product brought together map-based discovery, responsive club pages, subscriptions, and inquiry flows within one web platform.

Customers could find and evaluate gyms, while managers had a dedicated channel for presenting their services and receiving interest from potential customers.